Yearly Archives: 2005

A Conversation With
the Legendary Copywriter
GARY BENCIVENGA
Part ll

Glad you’ve joined us for Part II of our interview with Gary Bencivenga. Let’s jump right in where we left off last time.

Posted in Archives | 2 Comments

Ad Writer’s Arsenal

45 Super Weapons To Help You Create World-Beating Ads

In this issue:

My 6 favorite free sources of brilliant ad-writing advice … The single best way I know to get a rock-solid foundation in the art … Continue reading

Posted in Archives | Leave a comment

Scary LEGAL Issues
You NEED to Know About

3 Golden Rules for avoiding most legal nightmares … 4 MORE secrets for KEEPING the millions you're going to make as a savvy business owner, marketing exec or copywriter … And MORE!

Dear Business-Builder,

One year before 9/11 – almost … Continue reading

Posted in Archives | 14 Comments

Face Your Fears

Your #1 obstacle to turning dreams into reality – and how to kick its fanny …

Dear Business-Builder,

I love people who have the audacity to dream big dreams – and who have the courage … Continue reading

Posted in Archives | Leave a comment

A Conversation With
Million-Dollar Copywriter
PARRIS LAMPROPOULOS

In this special interview issue …

How copywriters and their clients can get bigger winners, more often … How business owners and marketing execs can get a copywriter’s best … How one of the greats gets more assignments than he … Continue reading

Posted in Archives | 12 Comments