Clayton Makepeace presents: The Total Package. Business-building secrets for growth-obsessed companies.

November 21, 2008
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Posted by: Daniel Levis
December 6, 2006
Issue WMA #27

Social Networking Copywriting, Web 2.0 – What’s All the Fuss?

Dear Web Business Builder,

There seems to be no shortage of hype these days about something called Web 2.0. The term was coined in 2003, and was initially confined to propeller heads in Silicon Valley. In a nutshell, it meant: more dynamic web pages.

Today it refers to web businesses like YouTube, MySpace, and Digg that allow users to contribute content and interact socially with one another.

With the sale of YouTube to Google for $1.65 Billion recently, people are sitting up and taking notice. Why are these kinds of sites becoming so popular?

Here’s some interesting background …

According to recent U.S. census data, after trending higher for more than 20 years, the single-person family unit recently became the most common living arrangement in the United States.

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Posted by: Clayton Makepeace
December 4, 2006
Issue #72

Whats Good for The Goose

GuruKnowledge.Org founder DALE KING grills Clayton and discovers …

  • How I generated $5 million in sales in six weeks by combining my client’s most effective media …
  • What’s smarter? Launching a new business in a crowded field, or pioneering a new marketing space?
  • The five essential components of every entrepreneurial success …
  • 8 steps to SEO bliss …
  • The only kind of goal I ever set for myself …
  • Two mental images that drive me to produce more profitable sales copy …
  • Three books that every Internet marketer must read NOW
  • How to make Google eager to pay YOU one-point-three billion dollars …
  • And Much, MUCH MORE!

Dear Business-Builder,

Over the last 18 months, I’ve had the pleasure of interviewing a ton of top experts for The Total Package – including Gary Bencivenga … Arthur Johnson … Carline Anglade-Cole … Parris Lampropoulos … and Kent Komae.

Today, I’m letting Dale King turn the tables – and interview me!

Dale is an ex-advertising salesman, copywriter and owner of an excellent new Internet marketing website, GuruKnowledge.org.

You may want to spend some time on Dale’s site. Especially if you’re looking for lots of ideas and opinions on improving your online and offline marketing and copywriting.

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