Posted by:
Clayton Makepeace
August 23, 2010
Issue #994
A Candid Conversation
with Web Genius DANIEL LEVIS
Dear Business-Builder,
As you know, my mission is a very simple one: To make you money.
For the last four years, we’ve done that by bringing you truly amazing volumes of free information and advice in THE TOTAL PACKAGE – and by overdelivering mind-blowing income-boosting content at our Power Marketing Summit, our teleconferences and in our other products.
Not very long ago, Daniel and I spent some time talking about web marketing and what he had to say could go a long way to rocketing the response to your web promotions through the roof …
If you do any web marketing at all, you are NOT going to want to miss this interview!
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Posted by:
Clayton Makepeace
August 16, 2010
Issue #989
- Why 90% of today’s ad campaigns are a total waste of money …
- How Madison Avenue sleight of hand turns savvy business people into drooling morons …
- The four things every ad MUST accomplish to be successful …
- A great opportunity for copywriters – in a place you’d never even THINK of looking …
- Much more!
Dear Business-Builder,
Sometimes I wish I had gone into advertising instead of direct response marketing.
I can see myself nestled in a posh Madison Avenue corner office, hauling down six figures a year, creating beer-swilling frogs, taco-eating Chihuahuas and other madcap characters …
… And of course, personally casting ads in which scantily clad babes with legs up to here and bushels of bouncing booty and boobage cavort in soapy slow motion!
I can see myself being worshipped as an "advertising genius" for this "brilliant" work … getting huge bonuses and promotions … winning armfuls of creative awards … and getting my smiling face plastered all over the cover of Ad Age.
The best part? Knowing that nobody will ever ask the question, "… But do his ads work?"
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Posted by:
Clayton Makepeace
August 2, 2010
Issue #979
- A high-ticket product …
- A complicated topic …
- A long-copy Web page …
- A 72-hour deadline …
- Nearly $3 million in sales at stake …
Here’s my proprietary secret for cranking out multi-million-dollar sales copy in less time than most writers take to plan their strategy …
Dear Business-Builder,
I predict that if you put this idea to work, this will turn out to be one of the most helpful issues of The Total Package ever.
Why? Because if you write any kind sales copy, I’m going to show you how to get your first draft done in a fraction of the time it’s taking you now – so you can spend much, MUCH more time sharpening and polishing your prose before you show it to your client.
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Posted by:
Daniel Levis
July 14, 2010
Issue #966
In this special interview issue:
- The most important thing to test on any landing page (no, it’s not the headline) …
- What makes a great headline …
- What to do when your target market is fed up with hype and inflated claims …
- The secret to writing a great lead … long copy versus short copy … and how to use graphics for increased response …
- Plus more!
Dear Web Business-Builder,
One of the most esteemed members of my board of advisors is of course, John Caples. Not a week goes by that I don’t think silently to myself, “What would Caples do,” when confronted with this online marketing challenge or that.
And indeed, rarely does his advice fail to help. It’s only fitting then that I interview him, and bring you his wisdom in the pages of Web Marketing Advisor.
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Posted by:
Clayton Makepeace
July 12, 2010
Issue #964
My Six-Step Campaign to Get Your Phone
Ringing Off the Hook with New Clients
Finding clients who'll pay you millions of dollars is NOT impossible.
You just …
- Start with small fish …
- Live like a pauper for years …
- Write your butt off every day of your life …
- Create a legendary winner or two.
Do these four things, and I guarantee great clients will pursue you, huge advances in hand.
… Eventually.
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