Clayton Makepeace presents: The Total Package. Business-building secrets for growth-obsessed companies.

September 02, 2010
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Posted by: Suzanne Richardson
March 31, 2009
Issue #641

How to Become a Writer
(Even If You’re a Really Bad Writer Now)

Over 3.6 million Americans have lost their jobs since the recession began, according to the Bureau of Labor Statistics. Your job could be in danger, and with it, your entire future.

That’s why you need an ace up your sleeve. You might be surprised to learn that one of the best ways to protect yourself from the recession mess is to become a writer. I’ll explain how in a second. Then I’m going to give you a super simple strategy for becoming a writer - starting today!

First things first. Writing can …

• Help you get your business off the ground. Writing an e-mail newsletter is an inexpensive way to market a fledgling business. Michael Masterson began Early to Rise with around $1,000, a simple website, and a newsletter. Originally, it was sent only to his friends and colleagues. But it grew. Now, Early to Rise is a $26 million business with over 450,000 readers.

• Help you become wealthy. I’m not suggesting that you’ll be the next J.K. Rowling. Most fiction writers struggle to get published, let alone make a living. But copywriting is a career path that can really rack up the cash. Clayton Makepeace, Bob Bly, Paul Hollingshead, Don Mahoney - each one of these men makes hundreds of thousands of dollars each year by writing sales copy.

• Move you up to the top of your company. This is another way to make copywriting pay off for you. After all, as Michael Masterson points out in his best seller, Automatic Wealth, the best way to get promoted is to get into the profit centers of your company. Writing copy that helps directly bring in money is one of the quickest ways to do it.

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