Happy Holidays
Dear Business Builder,
I have an extra special issue for you today – you are gonna LOVE this …
It’s a 20-page issue of our Screaming Eagle newsletter – a comprehensive tutorial on how to master one of the most crucial skills any copywriter (or copychief) could possibly develop:
The art and science of writing
bullet and fascination copy!
In this highly acclaimed issue – until now, seen ONLY by members of my EasyWriters Marketing Club – Tony Flores leads you through the process of creating these little one-paragraph wonders that catch the eye, promote readership, billboard your most compelling benefits and drive readership rates and response through the roof!
Plus, in our companion issue – The Ride-Along – Tony actually shows you these techniques in action with swipes from some of the hottest copywriters alive today!
DO NOT miss these special gift issues:
Click here to download the Screaming Eagle PDF now!
Click here to download The Ride-Along PDF now!
Happy Holidays!

Clayton Makepeace
Publisher & Editor
THE TOTAL PACKAGE™
P.S. Want a job? My agency is expanding again – and we are in desperate need of a production manager, copywriters and web designers. To check out our job listings, click here.
Don’t want to work for The Redhead? I feel your pain. Health Resources is also looking for help. Click here for info.
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Looking for past issues of The Total Package? Click here for our archives.
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The only rule: RESPECT THIS HOUSE! Postings that contain abusive language and/or personal attacks will be cheerfully VAPORIZED. One cross word and – POOF! – your well-thought-out post will be gone in a puff of smoke.
– Clayton

















Comment by Mr. Subtle — December 17, 2007 @ 1:51 pm
WOW!
Thank you Mr. Makepeace!
There is a Santa!
Comment by Carl Burt — December 17, 2007 @ 5:35 pm
Thank you very much!
You are so generous sharing your resources with hopefuls and Clayton wannabe\’s!
You deserve all your hard earned success!
Wishing you all a very Happy and Peace Full Holiday!
Comment by Carolyn Warren — December 17, 2007 @ 9:06 pm
What a wonderful gift! Thank you, Clayton.
Comment by Jan Ekkelenkamp — December 18, 2007 @ 2:22 am
What A BOYTJIE. WHEN I READ TOP DOG MAGAZINE I THOUGH OF ALL THE THE AFGHAN HOUNDS BARKING THEIR HEADS OFF BEFORE I CAME HOME FROM WORK AFTER MY FIRST JOB.
Comment by Geoff Dodd — December 18, 2007 @ 3:48 am
Clayton, :cry I feel your pain in giving - such a darn top knotch gift! These bullets and fascinations I\’d classify as acute psych triggers, so I\’m listening to ya. Focused on ya. Thanks and Merry Christmas.
Comment by Stephan Nijhof — December 18, 2007 @ 5:23 am
Thank you Clayton.
And thank you Total Package Team. You people rock!
The Total Package is an awesome read, a treasure trove of powerful, effective and must have information.
Being a hard-core sucker for written information, I find it very easy to read, understand and absorb.
I never miss an issue, and make it a point to set aside some time to read it.
It\’s fun… AND a great investment.
But if I was to mention one highlight - only one - it would be a soundbite!
Your interview with Drayton Bird.
Great subjects, fascinating insights, love the humor, even your voices are a perfect fit.
And now another gift.
A copy of the Screaming Eagle newsletter… Featuring Tony Flores… Teaching one of the most powerful skills in copywriting… In the most effective way ever!
Even after reading, studying and analyzing 57 \”real\” books on advertising, copywriting and marketing… I\’ve never seen the art and science of writing bullets and fascinations laid out so clear, concise, and to-the-point.
A fascinating read, and a magnificent gift.
Thank you so much.
Wishing you, Clayton, Wendy, Tony, Daniel, Drayton, Troy, Julie, Carline, David… EVERY member of the Total Package Team… and all of your loved ones a very happy and peace full holiday.
Stephan Nijhof
Comment by Len Bailey — December 18, 2007 @ 6:10 am
Thanks for the super gift - and Merry Christmas right back at you!
Comment by James Palmer — December 18, 2007 @ 6:31 am
Thanks Clayton!
This will really help me with a sales letter I\’m working on right now!
There\’s just one problem. When I tried to download them my Adobe Reader told me the files are damaged. Anyone else having any trouble?
Thanks,
James Palmer
Comment by David Dittman — December 18, 2007 @ 7:23 am
James,
You might want to try and download them again. We had a period of extreme traffic shortly after they were posted. It is possible that you tried to download them during that period.
If that doesn\’t work send us an email to care@makepeacetotalpackage.com and we will send it to you directly.
Thanks,
David Dittman
Comment by Carolyn Warren — December 18, 2007 @ 12:38 pm
Thank you very much, Clayton. This is an awesome gift. Merry Christmas to you and your family and staff.