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	<title>Comments on: It&#8217;s Like &#8230; D&#233;j&#224; Vu All Over Again</title>
	<link>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html</link>
	<description>Business-Building Secrets for Growth-Obsessed Companies</description>
	<pubDate>Thu, 20 Nov 2008 18:44:28 +0000</pubDate>
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		<title>By: Ray McGee</title>
		<link>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html#comment-291</link>
		<dc:creator>Ray McGee</dc:creator>
		<pubDate>Tue, 05 Jun 2007 08:31:47 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html#comment-291</guid>
		<description>What a fantastic tool! I\'m a rookie writer. One of my difficulties with the copywriting process was knowing what questions to ask to pull all of the features out of a product, and then turning those features into real, grab-them-by-the-throat benefits.

Well, you solved that one, in spades!

Thanks!</description>
		<content:encoded><![CDATA[<p>What a fantastic tool! I\&#8217;m a rookie writer. One of my difficulties with the copywriting process was knowing what questions to ask to pull all of the features out of a product, and then turning those features into real, grab-them-by-the-throat benefits.</p>
<p>Well, you solved that one, in spades!</p>
<p>Thanks!</p>
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		<title>By: Richard Sleigh</title>
		<link>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html#comment-289</link>
		<dc:creator>Richard Sleigh</dc:creator>
		<pubDate>Mon, 04 Jun 2007 19:34:39 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html#comment-289</guid>
		<description>Dear Clayton,

I just went through the Deja-Vu All Over Again article, and I am feeling a ruch of energy as I print it out - this is a real keeper, not just for copywriting, but for developing a product in the first place. I am going to use this to clear up the content of a couple of information products that i have been stumbling my way through for a while. Once I get through this process I KNOW that I will have a product that is worth a lot more than what I have now, and that alone will make it much easier to market!

OK, now for full disclosure - I have yet to buy any of your products (but this article gets me a hell of alot closer to that concept) I am also a real beginner in many areas of being a successful entrepreneur. 

So- for what it is worth to you - THANK YOU SO MUCH for this well crafted and very valuable article!

Richard Sleigh</description>
		<content:encoded><![CDATA[<p>Dear Clayton,</p>
<p>I just went through the Deja-Vu All Over Again article, and I am feeling a ruch of energy as I print it out - this is a real keeper, not just for copywriting, but for developing a product in the first place. I am going to use this to clear up the content of a couple of information products that i have been stumbling my way through for a while. Once I get through this process I KNOW that I will have a product that is worth a lot more than what I have now, and that alone will make it much easier to market!</p>
<p>OK, now for full disclosure - I have yet to buy any of your products (but this article gets me a hell of alot closer to that concept) I am also a real beginner in many areas of being a successful entrepreneur. </p>
<p>So- for what it is worth to you - THANK YOU SO MUCH for this well crafted and very valuable article!</p>
<p>Richard Sleigh</p>
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	<item>
		<title>By: Donna Kaluzniak</title>
		<link>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html#comment-290</link>
		<dc:creator>Donna Kaluzniak</dc:creator>
		<pubDate>Mon, 04 Jun 2007 17:25:17 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/clayton-makepeace/its-like-deja-vu-all-over-again.html#comment-290</guid>
		<description>Clayton, this is one of my favorites. I\'m a spreadsheet type of person, so you just made my day. 

I\'ll use your article to help write winning copy! 

Thanks, Donna Kaluzniak</description>
		<content:encoded><![CDATA[<p>Clayton, this is one of my favorites. I\&#8217;m a spreadsheet type of person, so you just made my day. </p>
<p>I\&#8217;ll use your article to help write winning copy! </p>
<p>Thanks, Donna Kaluzniak</p>
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