Clayton Makepeace presents: The Total Package. Business-building secrets for growth-obsessed companies.

January 08, 2009
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Posted by: Clayton Makepeace
October 27, 2008
Issue #532

Fair Warning:

The Recording of last week’s webcast
— “My Multi-Million-Dollar Secret Revealed” —
Goes OFF-LINE In Less Than 48 Hours!

Watch it now, or you could miss it forever!

Dear Business-Builder,

OK, I’m a nag.  So sue me!

But the truth is, I delivered more solid response-rocketing strategies and tactics on that free webcast than I could EVER give you in a regular issue of The Total Package.

Plus, in the posts that followed on my OPM Blog, I answered dozens of questions to help you drive your response and profits through the everlovin’ roof.

So I’ll be back with a regular Total Package article next week.  For now, I have just two words for you:

Click Here.

Do it to discover the strategy and tactics I use online to sell tens of millions of dollars in sales for clients — and to earn hundreds of thousands of dollars in royalties for myself every single month.

Do it to grab a free tool that can keep your company or your clients’ companies growing no matter how devastating this economic crisis becomes.

Do it because you want to see the amazement on the teller’s face when you make your next deposit.

Do it because you want a better life for your family and yourself.

Or, do it in self-defense; to grab a tool that has the power to generate more than enough money to see your company and your family through this crisis.

Do it because if you don’t watch it now, you’ll be at the mercy of every competitor who did.

Just DO IT!

There’s no cost.  There’s no sales pitch; I don’t ask you to buy anything.  Just practical, actionable, profitable strategies that could make you more money in less time than you may now believe possible.

Do it now; because if you wait, it’ll be gone for good.

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Posted by: Clayton Makepeace
October 23, 2008
Issue #530

A Conversation With
the Legendary Copywriter
GARY BENCIVENGA
Part 2 of 6

In this special interview issue …

  • Winning the Mind Game:  How to quickly and easily program your mind to automatically create grand-slam ads for you …
  • No Mentor?  No problem!  The best way to learn to write killer sales copy on your own …
  • The Big Secret:  How to keep ‘em reading for 24 pages or more …
  • And much more!

Dear Business-Builder:

Wendy here.

Two weeks ago, you read the first part of Clayton’s exclusive interview with the great Gary Bencivenga.

Good stuff, right?

Oh yeah!

So let’s dispense with any more opening remarks from me and get back to the interview …

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Posted by: Clayton Makepeace
October 16, 2008
Issue #525

We’re Gonna Get You Through This!

Dear Business-Builder,

More than four thousand folks signed up to attend today’s webcast; “My Multi-Million-Dollar Secret REVEALED” …

Nearly two thousand entrepreneurs, business owners, marketing execs, consultants and copywriters attended live …

And I got to answer tons of questions about the online strategy I’m using to generate millions of dollars in sales every month online.

Now — in case you missed it or want to watch it again, I’ve posted the video of the event online:  Just click here to watch it now.

And when you’re done, I’ll meet you over at our new OPM Blog and answer any questions you have about USING the strategies I present to crank up your response and profits online!

So come on — what are you waiting for?  We’re here to help you through this great crisis any way we can!

Yours for Bigger Winners, More Often,
Clayton Makepeace Signature
Clayton Makepeace
Publisher & Editor
THE TOTAL PACKAGE

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Posted by: Clayton Makepeace
October 13, 2008
Issue #522

Whatever you do,
DO NOT worry about how you’ll survive
in this sinking economy!

Dear Business-Builder,

Did you know I can read your mind?

Yeah, I can.

Right now, for instance, you’re doing exactly what the headline above says you shouldn’t be doing.

You’re thinking worst case scenarios …

You’re thinking, “What will I do if this economy kills my job … or my client’s company?  How will I pay the phone and utility bills?  My mortgage, car and credit card payments?  Will I wind up broke and homeless?  What will I do then?” 

Or if you own a business, you’re thinking “What if sales get so bad, I have to begin laying off my friends?”  And worse:  “What if I have to fire myself and close my doors for good?  What will become of my family then?”

OK — so I can’t really read your mind.  It’s just that I know that millions of other Americans are thinking about and worrying about the very same things right now.

And you’re right to.  This economy stinks.  It stinks more with every passing week.  And tragically, millions of Americans — and millions of others around the globe — are already living your worst nightmare.

But there is a solution.  And that solution is to pile up as much cash as you can as quickly as you can, beginning right now.

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Posted by: Clayton Makepeace
October 10, 2008
Issue #521

Emergency Issue
Wake-Up Call!

Dear Business-Builder,

On January 21 of this year and again on March 17, I warned you that the economy was about to get extremely tough and urged you to prepare. 

I pointed out that trillions of dollars in subprime mortgages granted to unqualified low-income people — and then securitized and sold to major institutions and investors by Fannie Mae, Freddie Mac and others — had lit the fuse on a keg of dynamite that would blow the economy to smithereens.

Since then, the Dow Jones Industrial Average has plunged about 30% and we’ve seen two of the three largest point declines and the worst week in Dow history.  The S&P 500 and NYSE indices have plunged about 32% and 35% respectively. 

This morning, CNBC reported that the Wilshire 5000 has lost $8 trillion of its value this year. 

I’ve been studying and writing about this crisis since 2006 — long before anybody in Washington or Wall Street was saying a word about it.  Nine months ago — when it became clear that this crisis would have a major impact on your career and/or business, I began writing about it in this marketing blog, too.

In the nine, short months since then, many of our oldest and most venerable financial institutions have failed, been seized by Washington or swallowed whole by competitors: 

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