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	<title>Comments on: &#8220;Why Do They Do The Things They Do?&#8221;</title>
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	<description>Business-Building Secrets for Growth-Obsessed Companies</description>
	<pubDate>Wed, 08 Sep 2010 16:15:51 +0000</pubDate>
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		<title>By: Dean</title>
		<link>http://www.makepeacetotalpackage.com/daniel-levis/why-do-they-do-the-things-they-do-2.html/comment-page-1/#comment-443</link>
		<dc:creator>Dean</dc:creator>
		<pubDate>Wed, 01 Aug 2007 08:13:10 +0000</pubDate>
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		<description>Clayton,
I enjoy The Total Package, and think I am learning how to write better. I own a small struggling Financial Planning and Investment Advisory firm. Unlike financial newsletters, we are in a regulated industry and we can\'t 1) use testimonials 2) use performance numbers 3) make hardly any promises at all. 

Do you have any suggestions of how to write a compelling ad, when your hands are tied by Federal watchdogs?

Thanks</description>
		<content:encoded><![CDATA[<p>Clayton,<br />
I enjoy The Total Package, and think I am learning how to write better. I own a small struggling Financial Planning and Investment Advisory firm. Unlike financial newsletters, we are in a regulated industry and we can\&#8217;t 1) use testimonials 2) use performance numbers 3) make hardly any promises at all. </p>
<p>Do you have any suggestions of how to write a compelling ad, when your hands are tied by Federal watchdogs?</p>
<p>Thanks</p>
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