That’s awesome!

Mindsetting Tips to Staking Your Claim To A Niche… I’d like to share from a 5/27/08 Teleseminar with some very successful imarketing pros:

Become the Authority, the Maven, the Source, the Go-to person, in your target market by going deeper into your niche. Don’t rewrite, rehash what’s already out ther in the hot zone. Share research from a fresh angle, an untapped angle, provide a window into a world prospects wouldn’t ordinarily be exposed to, and you’ll build viable, regularly convertible trusted relationships with your unique articles, reports and ebooks better than any deep-pocket competitor relying upon pay-per-click advertising.

As to that, it’s important to have a passion for your subject–or the research isn’t any fun–that is if the niche is a marketplace that you want to develop relationships in, enjoy associating with in your blogs, etc, and make income from over the long term.

Think Robbie the robot: "Warning! Warning! Warning!" This sad tale might help one of your readers avoid what happened to me and not lose the budding fruits of their labors.

I wrote several articles, put up Squidoo lenses with the aid of Clayton’s etal copywriting tips for the affiliate products I use. I was proud of them. My toe-in-the-water efforts on my way to writing an industry ebook. However, after losing my wallet in S.F., I cancelled my cards but negleted to change the auto renew pymt with my hosting company–even though I was reminded they were up for renewal, I ignored the emails and didn’t open them, considering them autorenewed. 

This weekend I tested various links and discovered that the links used in articles and lenses now went to domains now owned by a company(s) that scarfs up expired domains for resale! It’s an eye-opener to discover what these companies charge to sell back your domain name when they know it’s tied to existing links. I didn’t buy back a single one. A hard lesson.

Thanks for invaluable content,
Cie

Jackie

Thanks for your efforts.

 –Chuck

I’m thinking of a Course that may be the biggest hit in your product portfolio - as most people can’t aspire to become full time copywriters.  But everyone is faced with the problems of generating leads and traffic.  Who wants to attend a never ending SEO school … or be subjected to Google’s ever changing SEO criteria and PPC quality scoring?  

If you want search engine traffic, forget your talent or imagination.  You have to build a site that Google approves of.  They are going to tell you what people should see when they land on your site - so build it their way or no traffic - and they won’t even tell you what their way is.  PPC marketers get their bids jacked up and then have to figure out why.  SE marketers’ sites disappear from organic listings and they are left with another puzzle to solve.

Worse yet, the competition for keywords is driving up bid prices - and PPC & SEO have become a "spy game" whereby affiliates use sophisticated software to rip off your ads and keywords - and turn the screws on your bid prices.  Now, it’s tough to play the game without doing the same thing.  PPC & SEO are also a technical and time consuming bag of worms.    

Many of us are fed up with this crap and need alternatives.

Media buys - Cost Per View and Offline Classified Ads are at the top of my radar.  There are some courses out there, but they are from the "internet marketer make money peddlers" – there is no information from a reputable source such as The Total Package.  You guys have the knowledge, resources and connections to really put a great product together.  Many marketers will show you the world’s fastest credit card for a product like this – "I’ll challenge anyone to a draw!" 

David

Do you have any insights/stats on ’forced continuity’
offers … specifically for investing newsletter subscriptions?

Most, if not all, offer a free report/s … but, in order
to get it, one has to accept the free trial subscription. 

Some of them require payment, via credit card, with some kind of refund guarantee (30, 60, 90 days).

Others, don’t require advanced payment, but say the
CC will be billed at the end of the trial, if the reader
doesn’t cancel.

I know from one or two fin’l publishers that they have
a terrible retention problem … a huge percentage cancel
right after they get their freebie or, at least, before the
trial is over.

I personally do NOT like forced continuity at all!  I’d
much prefer something that’s touted as ‘free’ to
really and truly be … well, free!    

I prefer giving them what they’ve been promised and make it BIG value.  Also have a sales message on the landing page about the subscription/link to buy.

Then have a link at the end of the report/s (w/sales message) that takes them to the order page for a sub.

Anything you can share about this, I’d appreciate it??

Thanks much,
Carolyn

Kristin