Now, it’s YOUR turn:
I Want to Give YOU The Proven
Secrets That Can Bring YOU
Six-Figure Advances
And Seven-Figure Royalties
A few months ago, I spent my lunch hour on the phone with the great copywriting authority Bob Bly and an exclusive group of young guns. In our hour together, I revealed my secrets on How to Kick Your Copywriting Business Into Hyper-Drive.
As we munched lunch together, I shared many of the tips, tricks and techniques I used to fire up my career as a freelance copywriter …
- I outlined the 6-step campaign I used – even when I was an unknown – to book my schedule solid for a year or more at a time …
- I revealed the four, simple words you can say to a prospective client that make it nearly impossible for him not to hire you …
- I explained how to spot a great client when you see one – and how to instantly identify the bozos you shouldn’t touch with a ten-foot pole …
- I answered dozens of great questions about earning six, even seven figures every year at home in your B.V.D.s – or in any other location and/or uniform you choose …
- And much more.
All told I shared 33 surprising secrets you should be using now to get exciting new assignments and big advances flowing to you almost immediately.
As soon as we finished, I checked our feedback e-mail box: Rave reviews all ‘round.
You know what? I loved every minute of it, too.
But frankly, even though I was hoarse from talking for nearly 90 minutes straight, I immediately realized that there was a problem …
I barely had enough time to
even scratch the surface!
Don’t get me wrong: Each of the secrets I shared will bring thousands of dollars … even hundreds of thousands … in advances and royalties for anyone who puts them to work.
Heck. They’ve already made my copy cubs and I richer than Midas!
But there was so much more to share: Practical, nitty-gritty, instantly useable strategies …
For landing your all-important copywriting gigs … from the absolute best clients …
For banking the generous compensation you deserve for making your clients richer …
And, for getting great clients to line up, advances in hand, and beg for a spot on your schedule …
Plus, much more.
So, Bob Bly and I decided to spend one lunch per week for five weeks on the phone outlining my specific strategies for success. These calls are legendary and what we recorded was pure 24 karat money-making gold! It’s called the How to Build a Six-Figure Copywriting Business audio seminar series.
But don’t take it from me … here is what some of our original copywriter participants had to say …
“A 50% Increase in Value!!”
“I thoroughly enjoyed today’s conference and am excited that each conference from now on will be 90 minutes. That’s a 50% increase in the value of the seminar after the very first one!!! Talk about “surprise and delighting” your customers.”
– Belinda B.
“They Bombarded Us With Benefits!”
“Another information BOMB shell was exploded today! Clayton Makepeace and Bob Bly once again out did themselves. More information of such rich high-powered content I'm so glad that it was being recorded.
“Clayton was rattling off so many important key facts about fees, contracts, legal in's and out's my writing wrist went limp after 30 minutes of non-stop note taking.
Today's call was so intense and full of useful information that it reminded me of Eugene Schwartz' style of copy writing… Bam Bam Bam - keep hitting them with benefits!
And that's exactly what Clayton and Bob did today. They literally bombarded us with benefits! I can't wait til next week!!
“Thanks again and keep up the great work! Bombs' away!!”
– Marshall R.
“su•perb (s -pûrb )adj.”
1. Of unusually high quality; excellent: a superb wine; superb skill.
2. Rich; luxurious.
“Sorry I can't clap in an email but that's what I'd do if I could. Today's teleconference was indeed suburb!”
– Bob W.
“The teleconference today was BEYOND!!!”
“You answered all my questions before I could even ask.
”Thank you for opening your copywriting history and experiences to us.
”Looking forward to next week …”
– Rebecca E.
“Absolute Best Money I've Spent to Date”
“Your teleseminar series is, without a doubt, the absolute best money I've spent to date. I'm thrilled with the gems you've already given us and keenly anticipate the other sessions.
You deliver far more bang for the buck than I could've imagined. … By implementing your advice and ideas, I feel I'll drastically shorten my learning curve.
“Thanks again!”
– Jean M.
“Holy Grail of freelancing revealed!”
“Wow! Thank you, Clayton!
“I've just finished listening to the 2nd teleconference audio file. It's the Holy Grail of freelancing revealed!
“This teleconference is jam-packed with truly useful information. I'm continually astounded by Clayton's expertise and advice.
It's like discovering the Rosetta Stone of copywriting, breaking it down and simplifying it into manageable, learnable chunks.
“… It's been a wonderful experience, I wish it could go on a few more sessions, but of course all good things must end.
“Clayton rocks!”
– Chris L.
“Clayton's calls are unbelievable!”
“I want to thank you …
“… I've been copywriting for a little while, and this is JUST what I needed! Talk about "message to market match"! … To get Clayton’s vast experience, plus clarity of expression (both written AND verbal)…it's the high point of each week for me!”
– Jonathan R.
“Thanks and best Wishes!”
“Even an old dog like me learned quite a few new tricks.”
– David L. Deutsch
“Amazing and greatly appreciated”
“Thank you so much for a truly wonderful series. Your generosity in sharing your craft has been amazing and greatly appreciated.
Not only did I learn more in the past few weeks from you about copywriting and selling than I have in 20 years in the direct marketing business. I am more motivated than I've ever been to take the quality of my work to the next level.
“… I for one will miss the weekly calls. Thanks again for sharing your valuable time with the rest of us.”
– Belinda B.
“A gifted salesman worth studying intensely”
“I have to say, I was hesitant before signing up for Clayton's High Noon lunch teleseminar series… wondering whether it would be worth the money.
But it has more than fulfilled its promise. Especially with the extra bonuses Clayton has thrown in on top of everything.
“He is definitely at the very top of the list of the best copywriters in the world, a gifted salesman worth studying intensely and dissecting his every word – even beyond what's offered by the likes of Gary Halbert, John Carlton and others.
He's an inspiration to all of us, juniors and veterans. Thanks.”
– Barnaby K.
“First class all the way!”
“Please let everyone know I think the teleseminar series was first class all the way–head and shoulders above the typical Internet fare!”
– Hans L.
“What can I say but AWESOME”
“You really over delivered on this series (just take a look at all the stuff in the “It’s a Wrap” email!!!)
“Jam packed full of incredibly valuable content on…
1) Actual “real world” copywriting from guys who are doing it.
2) The business of copywriting (again, from guys who are actually doing it).
3) The “mindset” of a successful copywriter.
“This series was worth many multiples of what you charged for it.
“Thank you so much, once again. You guys really went the “extra mile” in this series.”
– Kevin F.
Now for the first-time ever, I’m making these exclusive audio recordings available to you …
Give me 9 hours and I’ll kick your
copywriting business into overdrive!
Listen in as I show you how I collect at least $300,000 in advances plus millions in royalties each year. I’ll give you all the nitty-gritty details – even what to say to convince a client that you deserve the big bucks!
PLUS, I’ll answer key questions you have about breaking into the Big Leagues and taking your place among the world’s highest-paid copywriters.
Bob Bly grills me during each session of this four-part audio seminar – extracting the secrets I’ve used to make millions.
Here’s just a sampling of what we’ll reveal …
Session #1:
Kick Your Copywriting Business
into Hyper-Drive!
In this eye-opening introductory session, I reveal the secrets that got me my first freelance assignments with top-notch direct response companies and answer the most common questions freelancers have about getting “booked up” with high-paying jobs.
Just follow the specific instructions in this session, and you’ll be well on your way to multiplying your income!
You’ll discover ...
- The 6-step campaign I used – even when I was an unknown – to book my schedule solid for a year or more at a time…
- The four, simple words you can say to a prospective client that make it nearly impossible for him not to hire you…
- How to spot a great client when you see one – and how to instantly identify the bozos you shouldn’t touch with a ten-foot pole…
- Answers to your most urgent questions about earning six, even seven figures every year at home in your B.V.D.s – or in any other location and/or uniform you choose…
- And much, MUCH MORE!
All told I share 33 surprising secrets you should be using now to get exciting new assignments and big advances flowing to you almost immediately.
Session #2:
How to Get Every Penny You’re Worth
In our second session, we take care of the business end of things: The art of the deal.
You’ll discover …
- 2 Reasons why you deserve the same royalty the big boys get – how to convince the client to pay you top dollar. PLUS: The little white lie some clients use to trick great writers into working too cheap …
- 2 Astonishing secrets that make you the power player in every client relationship – remarkable truths that no client in his right mind will ever confess to you…
- 5 Win-win compensation arrangements for every kind of work you do – and when to use each one …
- 3 Secrets that can make each client four times more profitable for you …
- 5 Landmines to avoid in freelance copywriter contracts…
- 3 ways to make sure you collect every penny of royalties due you…
- And much, MUCH MORE!
Session #3:
How to Keep Your Clients Coming Back
To You Over and Over Again – Forever!
Next, we focus on the care and feeding of a client – how to keep your clients coming back to you over and over again, fat advances in hand …
- Why it’s NOT all about winning: You write a bomb. The client immediately hires you again. Crazy? NO! He just knows these 7 things that you don’t…
- What clients say about you behind your back – and 5 ways to turn even difficult clients into purring pussycats …
- 6 Common blunders that get writers FIRED – and how to avoid each one…
- The 3-word answer that can instantly end any copy argument and keep your strongest effort intact…
- 4 Times when you should demand your kill fee, kiss a client good-bye and move on to greener pastures …
- And much, MUCH MORE!
Session #4:
Write Better Copy, FASTER …
Produce TWICE As Many Projects Every Year …
And Get Bigger Winners, More Often !
What’s the most obvious way to earn more moolah? Simple: Write more copy!
Ramping up your productivity – writing better copy, faster – is a major key to more advances per year … more shots at the brass ring and greater royalties!
So in our fourth session, we examine…
- 5 Secrets for finishing each project in half the time it takes you now…
- 4 Easy ways to make downtime the most creative time of your day …
- The 6 types of writer’s block – and how to blast away each one …
- 6 Ways to keep your creative juices flowing – even when you think your brain is toast …
- My #1 productivity killer – and the 3 mental tricks that kick its butt every time …
- Beat the blank page blues! 3 beginning outlines for every kind of copy you’ll ever write…
- And, much, MUCH MORE!
Session #5:
The Secret That Pushed My Income
Up To $650,000 Per MONTH
This is where I enlist you to join my crusade for a better, deeper, more rewarding relationship between copywriters and clients …
… the kind of relationship I’ve used five times in my career to multiply sales and profits for my clients, and to earn myself millions each time.
Next, I open my files for you … show you exactly what I did … why it works … and how you can use this strategy to rake in a king’s ransom in the months ahead …
- 8 Reasons why the “Freelance Copywriter” paradigm fails copywriters.
- 5 Reasons why the freelance model fails clients.
- The better way: How I quadruple clients’ companies in record time and make millions in the process.
- How you can too – how to set up a new relationship that will make both you and your client as rich as Midas.
- And much, MUCH MORE!
Session #6:
37 Proven Secrets Guaranteed to Get You
BIGGER WINNERS, MORE OFTEN!
Originally, Bob and I scheduled (and priced!) just six seminars in this series. But we noticed something was missing – so we added a seventh session – FREE!
In your FREE bonus session, I give you the clincher for attracting high-paying clients: 37 powerful secrets to ramp up the selling power of your copy … absolutely FREE!
Put my approach to creating “bigger winners, more often” to work for you – and great clients will soon be begging to get their projects onto your schedule!
Just a sampling …
- Selecting the best theme for your promotion: How to select major themes that connect instantly with readers – and get your sales copy READ!
- Rate your headline: The answers to these 12 questions tell you instantly just how powerful your headline really is!
- A great copy outline for every promotion you’ll ever write: The simple template I use – how it can boost response on everything you write AND cut days off your writing time for each project!
- Opening copy that sings: How to compel prospects to read every word of your promotion – and order NOW!
- The #1 blunder that even “A”-list writers make: How doing your job too well can damage response and turn a winning effort into a sorry loser.
- How to make your guarantee sell like crazy: The secret to writing guarantee copy that does more than relieve the prospect’s risk – it compels them to order IMMEDIATELY!
- Closing copy that prospects can’t say “no” to: Use this simple secret when asking for the sale and you’ll turn tire-kickers into buyers in the twinkling of an eye!
- How to navigate the response device minefield: 5 easy ways to create an order form that almost mails itself!
- And much, MUCH MORE!
Session #7:
Answers to Your Most Pressing
Business-Building Questions
So many great questions came up during the first six calls, we couldn’t answer them all. So I added one more, final session to answer every single one of them!
On this revealing call, I give you the answers you’re looking for: Answers to your questions about finding clients … about identifying the pick of the litter – the clients who’ll pay you a king’s ransom for great copy – and avoiding the losers … about keeping your dance card filled – even backed up for a year at a time … about structuring deals that can make you rich – and that ensure you get every penny you’re owed … about attracting more clients than you can handle by creating more successful promotions … and much, MUCH MORE!
What would you expect to pay
for million-dollar secrets like these?
Dan Rosenthal – one of the greatest copywriters who ever drew a breath – once told a roomful of people that I should charge $250,000 to share my secrets with anyone. But I don’t want you to have to pay $250,000.
While I was writing this, a friend sent me a link to a site offering a seminar on building a copywriting business for $10,000. But I don’t want you to have to pay anywhere near that much, either.
Normally, I get $3,000 for a single hour of my consulting time. But my goal is to help you – not soak you!
So I’ve insisted on a price that barely covers our costs – a price anyone can easily afford …
Just $299 To Discover Secrets
That Make Me Millions!
No, this is not an eye test. You read it right. Just Click Here to order NOW and instantly begin using my secrets to multiply your income! Or, call TOLL FREE 1-800-827-0940, INT’L: 1-828-456-9277, and the How to Build a Six-Figure Copywriting Business seminar series on CD- ROM is yours for just $299.
… But if you think about it, this really is a kind of eye test – an “EYE-Q” test!
Look: Many years ago, I was where you are now. Today, many of the country’s biggest mailers beat a path to my door, with $25,000 advances in hand, practically begging me to accept huge royalty rates.
Now, I’m offering to show you how I do it – and more importantly, how you can do it, too!
PLUS you’ll get 4 valuable gifts
– A $187.95 Value, FREE!
FREE GIFT #1: SAVE $100 on the world’s most authoritative guide to the people who hire writers! The Oxbridge Directory of Newsletters is the guide I used to find my first clients. And now, it’s bigger and better than ever! It’s packed with companies that hire writers – and who are desperately searching for YOU! Normally, this crucial tool sells for $995 – but we’ve arranged for you to save $100 on your copy, just for ordering the How to Build a Six-Figure Copywriting Business seminar series!
FREE GIFT #2: How to Structure Your Copywriting Rates by Chris Marlow – a $29.95 value, FREE! Want an unflinching look at how others set their fees? You won’t find a better guide than this one by my friend Chris Marlow. Newly updated and yours, FREE – just for enrolling in the How To Build a Six-Figure Copywriting Business seminar series!
FREE GIFT #3: Business Skills to help you DOUBLE Your Income and Personal Effectiveness by Robert W. Bly – a $29 value, FREE! 54 jam-packed pages to help you ramp up your productivity – FAST!
You’ll discover … How to Improve Your Interpersonal Skills … 10 Ways to Get More Done in Less Time … How to Give a Successful Presentation … Practical Techniques for Producing Profitable Ideas … How to Improve Your Telephone Skills … How to Improve Your Negotiating Skills … 10 Ways to Reduce Stress on the Job … and MORE!
FREE GIFT #4: How to Do Your OWN Public Relations by Robert W. Bly – a $29 value, FREE! Getting your name out there is what it’s all about – and now, it’s easier than ever with Bob Bly’s eye-opening 57-page volume! You’ll discover How to Get Feature Stories Published in Trade Journals … How to Use Smart PR to Unearth Prospects … How to Find a Good Idea for Your Book … How to Create a Bulletproof Book Proposal … How to Write Business Letters That Get Results … and MORE!
Add it up yourself: That’s $187.95 in FREE gifts – when you order How to Build a Six-Figure Copywriting Business seminar series on CD-ROM NOW!
And, believe it or not, you get even MORE great business-building tools just for ordering now — things that will help you snag bigger clients faster and keep them coming back for more …
Order Now and I’ll
Throw In TWO MORE Surprise Bonuses
Absolutely FREE!
Everyone who participated in my original live call series quickly learned I’m a certifiable content freak. I’ll go to the end of the earth and back to provide the absolute best, most actionable information I have at my disposal.
I’m positively obsessed with providing an amazing value for the price of admission.
When I realized the 60 minutes we originally advertised for each call wasn’t going to be enough … I simply added another 30 minutes of content to each session making them 90 minutes in length.
And then I surprised them with 2 more unadvertised bonuses …
Surprise Bonus #1: Contracts 101 – A $29.95 Value, FREE – When we started getting a bunch of questions about copywriting contracts … I whipped up an unadvertised bonus report called “Contracts 101” including sample contracts copywriters are typically asked to sign and I sent it to all my series participants – FREE!
Surprise Bonus #2: How to Build a Six-Figure Copywriting Business written transcripts – When one of the participants in our original live series commented how great it would be if she could actually read what we discussed on the call … I immediately asked my assistant Tanya to arrange to have all nine hours transcribed. Then I had her burn the transcripts to a CD and snail mail it to all our participants at my expense … with no extra charge to them!
And, if you order now, I’ll send you these extra surprise bonuses absolutely FREE.
The ONLY way to get these million-dollar strategies is to Order NOW!
To order How to Build a Six-Figure Copywriting Business seminar series on CD-ROM now, Click here now. Or, call TOLL-FREE 1-800-827-0940 INT’L: 1-828-456-9277.
Each of these seven audio seminars runs nearly 90 minutes – close to nine hours in all. At $299, that’s less than $34 per hour. You probably pay the guy who changes your oil more than that!
And since I give you at least 30 great moneymaking ideas on each seminar – 150 in all – that’s less than two bucks per idea: Not bad – considering that each great income-boosting idea could be worth tens of thousands – even hundreds of thousands of dollars to you!
Please remember …
You get all seven sessions for just $299 …
You save $100 on the Oxbridge Directory – the world’s most authoritative guide to the people who hire writers!
You get How to Structure Your Copywriting Fees 2007 by Chris Marlow – a $29.95 value, FREE!
You get Business Skills to help you DOUBLE Your Income and Personal Effectiveness by Robert W. Bly – a $29 value, FREE!
You get How to Do Your OWN Public Relations by Robert W. Bly – a $29 value, FREE
Plus, order now and I’ll throw in my 2 surprise bonuses FREE as my way of saying thanks …
Surprise Bonus #1: Contracts 101 – Yours FREE!
Surprise Bonus #2: How to Build a Six-Figure Copywriting Business written transcripts – Yours FREE!
Plus everything comes with my
full 100% money back guarantee!
You must be absolutely convinced that my How to Build a Six-Figure Copywriting Business seminar series on CD-ROM and all your FREE bonuses will add tens of thousands of dollars – more likely, hundreds of thousands – to your income, or just let us know and we’ll gladly refund your entire purchase price.
Considering all you get, three hundred bucks is chicken feed. Entire armies of college kids pay more than that every week to get a degree in art history! I’m going to show you how I make millions, and how you can, too.
You do the math.
Click Here to Order Now!
Within 48 hours we'll ship your CD-ROM with all seven audio seminars, your FREE bonus reports – plus, since I know you’re ordering now – your unadvertised bonuses in the mail to you right away.
I urge you: If you’re serious about building a six-figure (or seven-figure) a year copywriting business … order the How to Build a Six-Figure Copywriting Business seminar series on CD-ROM NOW!
Yours for Bigger Winners, More Often,

Clayton Makepeace
Publisher & Editor
THE TOTAL PACKAGE™
P.S. If you don’t do it for all the extra money you’ll make, do it in SELF-DEFENSE! What’s that you say? You’ve been writing copy for years and already have all the clients and all the money you’ll ever need?
Cool!
… But hundreds of hot young writers will be ordering and using these techniques aggressively in the months ahead. Isn’t it just good business to find out what your competitors are going to be up to?
Besides, if you’re so rich, three lousy C-notes is chump change to you. Why not order anyway?
Order your copy of the How to Build a Six-Figure Copywriting Business seminar series on CD-ROM NOW!
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Can’t order on-line?
No problem – just have your
credit card handy and
call 1-800-827-0940 or
1-828-456-9277 (International)
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