Scientific A/B Split Test #1

    This is the front cover of a 56-page booklet self-mailer. The only difference between version A, and version B was the main headline and pre-head. To give you adequate context, we've also reproduced the deck copy under the main headline. Go ahead and review both versions, and then make your selection. Which one do you think outsold the other?

VERSION A

They say it's an UNMITIGATED DISASTER -- I say it will also be ... THE WINDFALL OPPORTUNITY OF THE CENTURY!                       Three respected economists writing for The Brooking Institution ... PLUS the director of the Office of Management and Budget ... PLUS the International Monetary Fund ... are warning that: Washington's massive deficit is a NATIONAL ECONOMIC CATASTROPHE... The only way to avert a disaster is with tax hikes and spending cuts that are POLITICALLY INFEASABLE, and... This federal deficit may well destroy the dollar, wipe out U.S. stock investors and threaten the economy of the entire world! INSIDE: What you MUST do NOW to insulate your wealth... PLUS investments and strategies with the very real potential to make you up to 562% RICHER in 2004-2005!   By Martin D. Weiss Ph. D.

VERSION B

You can NOT say you weren't warned: The HANDWRITING  is on the WALL!                       Three respected economists writing for The Brooking Institution ... PLUS the director of the Office of Management and Budget ... PLUS the International Monetary Fund ... are warning that: Washington's massive deficit is a NATIONAL ECONOMIC CATASTROPHE... The only way to avert a disaster is with tax hikes and spending cuts that are POLITICALLY INFEASABLE, and... This federal deficit may well destroy the dollar, wipe out U.S. stock investors and threaten the economy of the entire world! INSIDE: What you MUST do NOW to insulate your wealth... PLUS investments and strategies with the very real potential to make you up to 562% RICHER in 2004-2005!   By Martin D. Weiss Ph. D.

Make your selection.

Challenge your friends and colleagues by sharing this quiz, then compare scores. Click here to throw down the gauntlet!

Version A
Version B

Scientific A/B Split Test #2

    This is the front cover of a 24-page magalog. In this case, both the headline and deck copy were different. Otherwise version A and version B were identical. Go ahead and review both versions, and then make your selection.

VERSION A

JUST RELEASED: The astonishing NEW forecast and warning from MARTIN D. WEISS, Ph. D. -- the investment prophet who correctly warned you about the stock market crash of 2000-2002 SIX MONTHS IN ADVANCE: There's a DEVIL in the DOW!       There's a fiend lurking behind this recovery and stock rally: A hellish explosion in federal debt, due to the largest deficits in all of U.S. history.       And these monstrous deficits are already beginning to trigger three great investment disasters that could cost you everything, OR -- if you make the right moves now -- make you a not so small FORTUNE! Inside: Up to 714% PROFITS in the coming INTEREST RATE SPIKE... Up to 398% PROFITS in the coming INFLATIONARY STORM... Up to 545% PROFITS in the coming GOLD BONANZA... Up to 522% PROFITS in the coming ENERGY PRICE EXPLOSION...

VERSION B

MARTIN D. WEISS, Ph. D. -- the analyst who correctly forecasted the great TECH WRECK of 2000-2002 ... the GOLD STOCK EXPLOSION OF 2002-2003 ... plus the ENERGY BOOM OF 2003-2004 ... and whose best investment recommendations have SURGED 562% in these tricky times, shows you how you can go for up to ...  714% PROFITS When Interest Rates Rise!       INSIDE: Often-overlooked investments that could make you up to 714% RICHER as interest rates rise -- and why you MUST act IMMEDIATELY -- within the next 10 days!       PLUS 4 MORE Windfall Profit Opportunities for 2004-2005: Go for 398% profits ... 522% profits ... up to 545% PROFITS in the DOLLAR COLLAPSE ... STOCK MARKET STALEMATE ... GOLD STOCK BONANZA and ENERGY WINDFALL OF 2004-2005!

Make your selection.

Version A
Version B

Scientific A/B Split Test #3

    This is the headline and deck found on page 1 of an 8-page number 10 envelope package that used advertorial style copy. Once again, the headline and deck copy were the only variables. Go ahead and review both versions, and then make your selection.

VERSION A

October 4, 2004                                 URGENT SPECIAL ALERT! Your LAST CHANCE  to save what's left of your investments and your retirement - BEFORE ... BLACK OCTOBER! October 1929: Triggered by massive selling  in Europe combined with huge leverage here in the U.S., stocks crashed by 48% sending the nation into a 3 year bear market, and a 10 year depression ... October 1987: Portfolios and retirement accounts are wiped out as the DOW sheds 902 points in just 11 trading days. October 2004: Exhausted by years of stock market dissapointment -- and fearing another terrorist attack in the U.S. -- investors rush to dump everything! In this report: 4 vicious stock market killers are now stalking your portfolio and your retirement funds ready to strike BEFORE election day ... What you must do within the next 10 days to protect what's left of your stock & mutual fund portfolios and your retirement savings, and ... How to double your money is as little as 30 days - as the weakest stocks on Wall Street CRATER!

VERSION B

October 4, 2004                                 URGENT SPECIAL ALERT! Your LAST CHANCE to save what's left of your investments and your retirement: 4 Vicious STOCK MARKET KILLERS  Set To Slam Your Stocks BEFORE Election Day!  Act now, or your portfolio and your retirement funds will be gutted - no matter WHO is ahead in the poles! In This Urgent Investment Alert: What you must do in the next 10 days to protect what's left of your stock and mutual fund portfolios and your retirement savings. 25 stocks bound to be among the hardest hit - DUMP THEM NOW! How to double your money in as little as 30 days - as the weakest stocks on Wall Street CRATER!

Make your selection.

Version A
Version B

Scientific A/B Split Test #4

    This is the front cover of a 24 page tabloid. Once again, the headline and deck copy were the only variables. Go ahead and review both versions, and then make your selection.

VERSION A

Shield Your Wealth From Certain Annihilation And Grow Up To 10 Times Richer In The Coming... SLAUGHTER of The Stock Market LAMBS     The same guilty brokers who stood by their "Aggressive Buy" ratings on Amazon.com, JDS Uniphase, and ENRON before they crashed and burned are now solemnly swearing that stocks will recover in 2002.     Once again, they're lying through their teeth. The great bear market of 2001-2002 is NOT ending - it's just beginning:     7 overlooked crisis NAMED INSIDE now guarantee that 53 million unsuspecting investors are about to get blindsided by the bloodiest stock crash in 72 years. In this report: What you must do now IMMEDIATELY to keep your wealth intact and ... How you can USE the coming crash to pile up profits of 211% ... 501% ... up to 929% and probably much MORE -  in 2002!

VERSION B

An eye-opening warning From Martin D. Weiss, Ph. D. -- Who helped his clients to up to 929% profits during the recent Tech Wreck: Beware the ... 7 HORSEMEN OF THE COMING STOCK MARKET APOCALYPSE These 7 emerging crises have now GUARANTEED that the most painful stock crash of your life time is STILL AHEAD!    In this report: 7 Reasons why the S&P 500 and the Dow will be chopped in HALF and the Nasdaq will be crushed to below 800 in the most painful stock crash since 1929 ... What you must do immediately -- WITHIN THE NEXT 15 DAYS -- to preserve your wealth and ... How you can pile up profits of 211%... 501%... up to 929%  -- with investments that INVARIABLY soar in times like these!

Make your selection.

Version A
Version B

Scientific A/B Split Test #5

    This is the front cover of a 24-page tabloid. Once again, the headline and deck copy were the only variables. Go ahead and review both versions, and then make your selection.

VERSION A

Shameless Two-Faced S.O.B.s! While urging you to buy their shares, top executives at MICROSOFT ... CISCO ... GENZYME ... SYMANTEC ... SIEBEL SYSTEMS ... RED HAT ... YAHOO ... and many other high-tech companies ...     ... are quietly dumping BILLIONS of dollars-worth of their own companies' stock! REVEALED INSIDE: How corporate insiders are getting rich at your expense: The ugly truth that America's most powerful corporate fat cats and stock market insiders are hiding from you! PLUS - how to turn the tables on them: Insulate your portfolio from their treachery, and grow up to six times richer in 2004-2005!

VERSION B

This may be my ONLY chance to warn you before the bottom drops out. Even if you've never paid attention to my investment alerts before, PLEASE HEED THIS: I have POSITIVE PROOF that ... Corporate Fat Cats are Setting YOU Up for ANOTHER  KILL! Right now, virtually every market model I study is on RED ALERT, screaming ... "One of the bloodiest tech stock crashes of all time is racing towards you like a runaway freight train!"

Make your selection.

Challenge your friends and colleagues by sharing this quiz, then compare scores. Click here to throw down the gauntlet!

Version A
Version B

Scientific A/B Split Test #6

    The only difference between the A and the B versions in this next package was the color used in the main headline. Which color do you think pulled more sales?

    Make your selection ...

VERSION A

Grow Up To 10 Time RICHER In The Stock Crash BONANZA of 2002!

VERSION B

Grow Up To 10 Time RICHER In The Stock Crash BONANZA of 2002!

Make your selection.

Version A
Version B

Scientific A/B Split Test #7

    This is page 1 of an 8 page No. 10 envelope sales letter. Once again, the headline and deck copy were the only variables. Go ahead and review both versions, and then make your selection.

VERSION A

Martin Weiss, whose stock ratings were just RANKED #1 in the Wall Street Journal, now warns of ...   The Next  Financial Failures         United Airlines, Kmart, WorldCom, Enron, and 47 other huge American corporations went belly up in the last round of financial failures. Millions of shareholders were wiped out and hundreds of thousands of workers were thrown out of their jobs. Many even lost their pension plans.        Now it's starting to happen all over gain: General Motors, Fannie Mae, and 21 other major U.S. corporations are coming apart at the seams as interest rates rise. The consequences of these failures will be enormously far reaching. Millions of investors, who depend on these companies for their stock values and retirement income, will take shattering losses.        But surprisingly, there are also huge profits to be made from the fallout. Here are five simple ways to avoid losses, and lock in large profits for yourself. - Martin D. Weiss, Editor Safe Money Report

VERSION B

"General Motors, Fannie Mae, and 21 other major U.S. corporations likely to collapse as interest rates rise."        "The consequences will be enormously far-reaching. Millions of investors, who depend on these companies for their stock values and retirement income, will take shattering losses.         "Surprisingly there are also huge profits to be made from the fallout. Here are five simple ways to lock them in for yourself."      - Martin D. Weiss, Editor Safe Money Report

Make your selection.

Version A
Version B

Scientific A/B Split Test #8

    This is page 1 of a 24-page tabloid. Once again, the headline and deck copy were the only variables. Go ahead and review both versions, and then make your selection.

VERSION A

Martin Weiss, whose stock ratings were just RANKED #1 in the Wall Street Journal, now picks out ...   The Next Big Losers and Winners in The Great Oil Boom       Delta and United are already bankrupt. General Motors, Ford, and 21 other major U.S. corporations are coming apart at the seams due to the consequences of soaring fuel costs. Millions of investors who depend on these companies for their stock values and retirement income, will take shattering losses.       But there are also going to be big new winners in the oil boom. Here are the next ones, along with six simple ways to lock in safe yields and grab remarkably large profits for yourself.       - Martin D. Weiss, Editor Safe Money Report

VERSION B

Martin Weiss, whose stock ratings were just RANKED #1 in the Wall Street Journal, now picks out ...   The Next Big WINNERS (and Losers) in The Great Oil Boom       Chevron has just bought California based Unocal, China's national oil giant is buying a major oil company based in Canada. And now, there are two other companies with dirt cheap oil reserves that are ripe for takeover. Smart investors who buy them in advance will make windfall profits and secure their retirement for life.       But for other investors, surging energy prices will be a disaster. Anyone who bought Delta Airlines and United Airlines in their heyday has already lost 99% of their money. And now, 21 other major U.S. corporations are on the brink.       Here's how to sidestep the losers and jump on the winners, along with six simple ways to lock in safe yields and grab remarkably large profits for yourself.       - Martin D. Weiss, Editor Safe Money Report

Make your selection.

Version A
Version B

Congratulations -- You’re DONE!

… So how do you think you did?

Are you confident? … Nervous? … Afraid you screwed it all up?

To receive your score, just enter your email address below and click “Submit”...

• In a few seconds, you’ll receive an e-mail containing your score, the correct answers and the actual real-world results of each A/B split test …
  
  
• To help you to take your headline-writing skills to the next level – you’ll also receive my three-part headline writing mini-course completely free – no strings attached …
  
  
• You’ll also receive a free subscription to Clayton’s weekly copywriting advisory, THE TOTAL PACKAGE™. (Your privacy is assured; you can cancel anytime with the single click of your mouse. And if you're already a TOTAL PACKAGE™ subscriber, you will NOT get duplicate issues), and …
  
  
• To give you tons more great headline and sales copy ideas, you’ll see a page allowing you to get an archive of Clayton’s most powerful sales promotions.

The suspense is killing you isn't it?

Go ahead – click “Submit” below to get your score!

Enter Your First Name :

Enter Your Primary Email Address:

IMPORTANT:

• Your personal information is safe with us.
  
  
• We will never share your name, e-mail address (or your score!) with anyone, for any reason.
  
  
• You can cancel your mini-course and/or your free subscription anytime with the single click of a mouse.
  
  
• None of this costs you a single, solitary cent.
  

     Good luck!

Daniel Levis
Associate Editor,
The Total Package™