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	<title>Comments on: How to Create Web-Store Excitement and Loyalty</title>
	<link>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html</link>
	<description>Business-Building Secrets for Growth-Obsessed Companies</description>
	<pubDate>Sat, 06 Sep 2008 00:00:03 +0000</pubDate>
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		<title>By: Geoffrey</title>
		<link>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2642</link>
		<dc:creator>Geoffrey</dc:creator>
		<pubDate>Tue, 22 Apr 2008 14:34:32 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2642</guid>
		<description>I've bought some of your products and am an avid reader.  I'm asking for articles covering my type of situation.   By the way I own a small hotel.
a.  At my stage I cannot do long copy, but a sales letter of about two pages to be used as email or given to members of certain clubs or groups would suit my business at present.
b.  Clayton's ''create an enemy'' technique is fine for an expert using ling copy, but would be far too risky for me to try.
c.   In long copy there is  always very strong sales pressure that is gradually built into the copy and repeated.
d.  In short copy, without the relentless build-up, how strong  can the sales pressure be, before it becomes off-putting?

I would be glad to get other readers comments too.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve bought some of your products and am an avid reader.  I&#8217;m asking for articles covering my type of situation.   By the way I own a small hotel.<br />
a.  At my stage I cannot do long copy, but a sales letter of about two pages to be used as email or given to members of certain clubs or groups would suit my business at present.<br />
b.  Clayton&#8217;s &#8221;create an enemy&#8221; technique is fine for an expert using ling copy, but would be far too risky for me to try.<br />
c.   In long copy there is  always very strong sales pressure that is gradually built into the copy and repeated.<br />
d.  In short copy, without the relentless build-up, how strong  can the sales pressure be, before it becomes off-putting?</p>
<p>I would be glad to get other readers comments too.</p>
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		<title>By: Toni</title>
		<link>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2505</link>
		<dc:creator>Toni</dc:creator>
		<pubDate>Wed, 16 Apr 2008 14:12:15 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2505</guid>
		<description>Troy

How did you know I needed to hear this great stuff...

Thanks
Toni</description>
		<content:encoded><![CDATA[<p>Troy</p>
<p>How did you know I needed to hear this great stuff&#8230;</p>
<p>Thanks<br />
Toni</p>
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		<title>By: Lisa Willard</title>
		<link>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2502</link>
		<dc:creator>Lisa Willard</dc:creator>
		<pubDate>Tue, 15 Apr 2008 23:31:35 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2502</guid>
		<description>Great information.  I'm always looking for unique ways to help my partner's retail success.  These are some great ideas to implement. </description>
		<content:encoded><![CDATA[<p>Great information.  I&#8217;m always looking for unique ways to help my partner&#8217;s retail success.  These are some great ideas to implement. </p>
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	<item>
		<title>By: Glen Kohlenberg</title>
		<link>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2499</link>
		<dc:creator>Glen Kohlenberg</dc:creator>
		<pubDate>Tue, 15 Apr 2008 22:09:53 +0000</pubDate>
		<guid>http://www.makepeacetotalpackage.com/troy-white/how-to-create-web-store-excitement-and-loyalty.html#comment-2499</guid>
		<description>Great Ideals Troy we are always looking for things out side the box these days. You gave me some good ways to start thinking about our business and how we can start doing some things. Thank you.</description>
		<content:encoded><![CDATA[<p>Great Ideals Troy we are always looking for things out side the box these days. You gave me some good ways to start thinking about our business and how we can start doing some things. Thank you.</p>
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