Merry Christmas!
Special Wishes and Gifts
from Troy White
In this issue:
It is my great honor to be writing the Christmas Day edition of Small Business Mastery.
I want to first wish you a very Merry Christmas and hope you are enjoying some quality time off with friends and loved ones.
For today, I wanted to give a brief description of one of the most powerful techniques you can use to wrap up your year, and start your new year with a big bang.
Putting together a marketing and promotional
calendar for 2008 will be the best thing
you can ever do.
Why?
Because staying in constant contact with your clients this year will immediately boost your revenues and profits. Not only that, you will position yourself as the best in your business at what you do.
Just this past week I had a phone call
from someone on my database.
A person I haven’t spoken with in almost 4 years – but had remained on my database during that time. He has received countless different print newsletters from me over time and called to offer me a deal worth many thousands of dollars to me.
What he said to me is the reason I am writing this today – and am offering you the free gift that comes later.
He said that I was the ONLY person
who kept in constant contact with him.
Not only that, of the 30 different marketing newsletters he has been on during the past few years, I am the ONLY one who sent something to him in print on a consistent basis. And my regular pieces were always creative and useful to him (i.e. he took ideas from my mailings and used them in his own business).
He now controls a multi-million dollar business, and I was the first person he contacted for help with his direction in 2008.
The only reason I am bringing this up
is to show you the power of regular communication
with your clients.
And I want to hand you a 60-day marketing and promotional calendar for your business!
One of my new products I have just launched is my 2008 Marketing and Promotional Calendar – packed with thousands of ideas for growing your business and staying in constant communication with your clients.
Some of the different ways you can market yourself to your prospects and clients through this calendar:
- Sales letters
- Postcards
- Greeting cards
- Newsletters
- Self-mailers
- Dimensional or lumpy mailers
- Promotional campaigns
- Surveys
So, without further ado, I want to give you the gift of money in your pocket!
I have put together the first 2 months of the year in this calendar, free for your marketing eyeballs.
You can download the 2 month marketing calendar here.
Please consider the power in this calendar. If you were to do 3 promotions a month starting in January (the biggest direct mail month of the year), that is 6 separate promotions you can use with this calendar … each one could make you a tidy little profit.
Enjoy – and profit.
To your success,
Troy White
Editor, Small Business Mastery
Supplement to THE TOTAL PACKAGE
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A Final Note:
If you have specific subjects you would like addressed, or have any comments on what you have seen here, please submit a comment below and I will see how I can help.
"Don’t wait. The time will never be just right.”
–Napoleon Hill
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3 Comments »
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– Clayton




Comment by Deb Ling — December 25, 2007 @ 8:37 am
Merry Christmas!
I love your newsletter and try to read it every time it comes out as it always has a gold nugget for me. I only have one - tiny - problem with it : ) and that is the width of the email. Because of my isp running ads on the side, I have to scroll down as well as across : ( which can be irritating as well as time consuming.
But other than that, this is the best list I am on! Kudos to you and your team.
to success in 2008!!
Deb Ling
Comment by Wichai Suthapornpatra — December 26, 2007 @ 1:59 am
Thank you for your advice and notified me about many thing concerning to the occupation which something is useful to me.
Finally, I would like to say that MERRY CHRISTMAS AND HAPPY NEW YEAR
Sincerely Yours,
(Wichai Suthapornpatra)[B]null[/B]
Comment by nita — December 26, 2007 @ 4:18 am
hi,
Merry Christmas and a veryHappy New Year to you too.
I always like your newsletter.
Sincerely
nita
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