Comments on: The Multiple “O” Zone of Small Business Marketing http://www.makepeacetotalpackage.com/troy-white/the-multiple-o-zone-of-small-business-marketing.html Business-Building Secrets for Growth-Obsessed Companies Mon, 01 Dec 2008 18:15:25 +0000 http://wordpress.org/?v=2.3.3 By: John http://www.makepeacetotalpackage.com/troy-white/the-multiple-o-zone-of-small-business-marketing.html#comment-281 John Tue, 29 May 2007 20:19:01 +0000 http://www.makepeacetotalpackage.com/troy-white/the-multiple-o-zone-of-small-business-marketing.html#comment-281 Outstanding advice, Troy - THANKS! My biggest challenge is that the #1 reason people don\\\'t buy what we are selling is that they seem to believe they don\\\'t deserve the benefits. What we do is simple, and there are lots of testimonials of success we can share. It also applies to anyone (anyone who wants to employ others, or do work themselves, that is) but for some reason people usually look at all the evidence with their heads and their heart decides to just continue doing the same old ineffective (and painful) stuff they\\\'ve been doing for years. No, make that decades. Any comments you can share on how we can bring people to believe that they deserve to have both the tangible and the emotional benefits they\\\'re reading about? Thanks! John Outstanding advice, Troy - THANKS!

My biggest challenge is that the #1 reason people don\\\’t buy what we are selling is that they seem to believe they don\\\’t deserve the benefits.

What we do is simple, and there are lots of testimonials of success we can share. It also applies to anyone (anyone who wants to employ others, or do work themselves, that is) but for some reason people usually look at all the evidence with their heads and their heart decides to just continue doing the same old ineffective (and painful) stuff they\\\’ve been doing for years. No, make that decades.

Any comments you can share on how we can bring people to believe that they deserve to have both the tangible and the emotional benefits they\\\’re reading about?

Thanks!

John

]]> By: Brenton http://www.makepeacetotalpackage.com/troy-white/the-multiple-o-zone-of-small-business-marketing.html#comment-280 Brenton Tue, 29 May 2007 17:43:37 +0000 http://www.makepeacetotalpackage.com/troy-white/the-multiple-o-zone-of-small-business-marketing.html#comment-280 Thanks for the tips Troy! There is no list of leads as of yet.The client is actually in Canada and is looking for affiliates in Canada first. Any list brokers you can recommend? Canadian biz pubs that they should run small spaced ads in? I was thinking of offering a free report about the pitfalls of starting a coaching business and how to avoid them. A small spaced ad in the Globe and Mail is the only lead generator used so far, but it\\\'s not pulling in many quality leads. Cheers! Brenton Thanks for the tips Troy!

There is no list of leads as of yet.The client is actually in Canada and is looking for affiliates in Canada first. Any list brokers you can recommend? Canadian biz pubs that they should run small spaced ads in? I was thinking of offering a free report about the pitfalls of starting a coaching business and how to avoid them. A small spaced ad in the Globe and Mail is the only lead generator used so far, but it\\\’s not pulling in many quality leads.

Cheers!
Brenton

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